PhotoNOLA 2016 Education Day Seminar
Who Buys Photographs?
An Update on the Market for Fine Prints Today
Thursday, December 8, 2016
International House Conference Facility
Workshop Fee: $40 in advance/ $50 at door
The relationship between a gallery and a collector has evolved dramatically in the 40 years our young field has been building the market for collectible prints. Buyers typically benefit from the knowledge and expertise that experienced galleries offer to their clients, from providing historical context for the works to strategizing new acquisitions based on factors such as styles, processes and trends. Today, challenges to the gallery-collector relationship revolve around the rise of new sales venues and changes in consumer’s interests and purchasing habits. In a time when many fine print sales occur through third parties such as art consultants and interior designers and frequently occur at art fairs or online, this seminar and accompanying professional panel will review and look ahead at the market for fine prints today and in the future.
PRESENTER/MODERATOR: MARY VIRGINIA SWANSON
Mary Virginia Swanson is an author and educator who helps artists find the strengths in their work, identify appreciative audiences and present their work in an informed, professional manner. Her seminars and lectures on marketing opportunities have proven to aid photographers in moving their careers to the next level.
Swanson co-authored with Darius Himes the acclaimed Publish Your Photography Book: Revised & Updated (2014). Her current book project is Finding Your Audience: An Introduction to Marketing Your Photographs (2017). Find her on Instagram at @maryvirginiaswanson
— Museum Curator: SARAH KENNELL, Peabody Essex Museum of Art, Salem, MA
— Art Consultant: DEBBIE GOLDGAR, Art + Artisans, Houston, TX
— Gallerist: ARNIKA DAWKINS, Arnika Dawkins Gallery, Atlanta, GA
– Online Art Sales: JEN BEKMAN, 20×200, New York, NY